Online pharmacy is on roll and everyone is investing their money in this platform. Be it a physical retailer or an E-commerce giant, everyone is in the race to compete with each other. There are some common names in every Indian household like Tata, Reliance, etc. And all of them have invested in the online pharmacy business. And obviously, they have every right reason to do so too. 

In situations like these in which we are living, adapting to an online lifestyle is a must. Sticking to the old and traditional way of living won’t lead you anywhere. You are a customer or seller, you have to adapt to this new digitised world. We have a tendency of trusting of any fact after seeing testimonials, so today we will tell you about one such online pharmacy in which a mega-company has invested.

After Amazon announced about selling medicines on its online platform, soon after that Asia’s richest man, Mukesh Ambani announced Reliance Industries Ltd acquiring a major stake in online pharmacy Netmeds which is a subsidiary of Vitalic Health Pvt Ltd. The investment is about ₹620 crores which represent 60% holding in Vitalic and 100% direct ownership of its subsidiaries, Tresara Health Pvt Ltd, Netmeds Marketplace Ltd, and Dadha Pharma Distribution Pvt Ltd. 

What is Netmeds Marketplace Ltd?

Netmeds Marketplace Limited operates as an online pharmacy. The Company offers eyewear, fitness, personal care, prescribed medicines, and health products. Netmeds Marketplace serves customers in India. It is a subsidiary of Vitalic Health Pvt Ltd. Vitalic Health Pvt Ltd has several subsidiaries but the most known and successful among them is the Netmeds Marketplace that delivers everything in the involved pharmaceutical business to their customers’ homes.

What is Reliance Industries Ltd?

Reliance Industries Ltd needs no introduction. Every household in India knows its name as it is one of the most profitable companies in India. It is an Indian multinational conglomerate company that has invested in various sectors like energy, petrochemicals, natural gas, retail, telecommunications, mass media, and textiles. 

Why Reliance Acquired Netmeds?

RIL knows when and how to invest in different sectors according to the ongoing market trends. For now, it has invested in the online pharmacy as during COVID there was seen a huge spike in new online customers in the online pharmacy. Also, the old customers were engaging more than ever. There was such an explosive rise in the number of customers that it was first difficult to handle the demand by the E-pharmacies. As RIL has invested in this sector, it is estimated that the online pharmacy market will touch $3.7 billion by 2022.

One of the board members of Reliance Retail which is a subsidiary of Reliance Industries Ltd, Isha Ambani, said in a media statement, “The addition of Netmeds enhances Reliance Retail’s ability to provide good quality and affordable health care products and services, and also broadens its digital commerce proposition to include most daily essential needs of consumers. We are impressed by Netmeds’ journey to build a nationwide digital franchise in such a short time and are confident of accelerating it with our investment and partnership.” 

With this example, you may now have understood the importance of an online pharmacy as mega-giant companies are also largely investing in this sector. To hold the earlier customers and build relationships with new customers you must have your online pharmacy. It will help you pace up with the digitized world and also increase your sales massively. If you are eager to take your pharmacy from the four walls to the whole world, contact us now at https://raseet.com.