COVID has now become a part of everyone’s lifestyle. It’s like a never ending boomerang. Every season it comes with a new variant which is deadlier than the former one. We all know that COVID-19 has affected everyone’s life in one way or another. Everyone’s lifestyle took a 360° turn in this situation. One who tops among the worst-hit list due to COVID-19 is the physical retailers. 

Their lives have never been like this before. Now there is a drastic change in consumer behaviour. However it is stated that consumers still believe in in-store shopping but because of the noble coronavirus, all are compelled to choose the digital shopping route. 

So now no matter how the situation is, physical retailers have to face the situation and blend their methods accordingly. Physical retailers have adopted some below-listed methods and everyone should follow them too.

• Expansion Of Their Digital Presence Quickly

Some retailers have been quick to adopt this method as it is one of the most crucial methods to be adopted to be relevant in these times. 

If anyone thinks that they can do their business by just having their regional members’ contact numbers, then they are going wrong. Today’s consumers, especially youth, are totally driven by the idea of digital shopping. So making their digital presence is very necessary. Do something by which consumers can online shop from your store conveniently.

• Choosing Right Digital Methods

Convenient online shopping is the key to a successful business, and this can be achieved easily by choosing the right digital methods. Many retailers focus on this point the most and it also has beared them fruitful results.

As a physical retailer, you should always focus on how to improve the shoppability of digital channels. Digital bills, customer feedback, and good reviews are the key features of this. Also, make sure any method you use has to be apt for mobiles too.

• Proper Page Set-Up

No matter what digital channel you choose to sell your products, one should always have a proper page setup. Be it Instagram Marketing, Facebook Marketing, Marketing through Digital Bills like Raseet, you must have a proper page set-up.

By Page set-up we mean that you should place your high-selling products on top of the catalogue, the first page of your catalogue should have all the high-margin products as it is found in a survey that Amazon gets 2/3rd of their clicks on the first page itself.

• Bringing An In-store Feeling To The Digital Platform

The bonus point that all the physical retailers have is bringing the feeling of an in-store purchase to their customers. All the physical retailers know how to make a bond with their customers and earn their loyalty.

So they just had to turn this way around the digital way. Most physical retailers have arranged sales managers to have a video conference with their customers for a product demo and description. And on a daily basis, there is an arrangement of customer care executives for other queries.

• Safe And Quick Delivery

What do all the customers love the most? Quick delivery? A big yes! Safe delivery? A bigger yes! And all the physical retailers know this thing. So what they all have focused on is quick delivery. And not to forget a safe and no-contact delivery. 

Every physical retailer must focus on this to make their business grow day by day in times like these. 

Physical retailers are trying hard to cope up with the stay-at-home scenario with these methods. By religiously following these methods one can be at pace with the E-commerce giants. 

If you are unable to follow these points, don’t worry, here Raseet comes to the rescue. Raseet gives you all these facilities and more. Also, it will be pocket-friendly too. Raseet lets you send instant bill receipts to your customers over their phone. And from there with only one click they can avail themselves of all these facilities. So what are you waiting for? It’s already high time, just come in contact with Raseet and see how convenient it becomes to grow your digital business.